Task 4 : Mockup Stationary

Mockup Stationary

After put in the logo..

Final work

Task 3 : Tracing our logo in AI

I choose 1 logo design from my sketchs and tracing in AI.

I try adjust the logo with different sizes and colours.

The reason of i choose black and grey colour :

-Black is associated with power, elegance, formality and mystery.

-Grey colour is stability, strength of character, authority and maturity.

Task 2: Create Own Logo

 Sketchs

Some of my logo design

Task 1 : Research (week 2)

Shape of the Nike LogoThe Nike logo is widely regarded as one of the greatest and most popular logos in history. One of the reasons that allow the simple and fluid Swoosh logo to embody success is its extraordinary ability to make us see movement in particular ways. It was conceptualized by a graphic design student named Carolyn Davidson in 1971. She was paid only $35 for the rights to use it.

The Nike “Swoosh” logo symbolizes the wing in the far-famed statue of the Greek Goddess of victory, Nike, who largely influenced countless brave warriors. Other folklore suggests that, a Greek would say, “When we go to battle and win, we say it is Nike.”
The original mark was termed as “the strip”, but it was later referred to as “Swoosh”, as a reference to the fibers used in Nike shoes. The Nike “Swoosh” logo made its debut in the spring of 1972, when it was featured on the vamp of an athletic shoe. It was registered as a trademark in 1995 and has since become the exclusive corporate identity of Nike Inc.

Colors of the Nike LogoThe Nike logo has traditionally used the red and white color palette. The red color exemplifies passion, energy and joy, whereas the white color stands for the nobility, charm and purity of the Nike brand.

Font of the Nike LogoUntil 1995, the Nike logo featured the company’s name using Futura Bold typeface in uppercase characters.